This mood has crept upon us and is not just reflected in our clothes, our makeup but also our home, our outlook on life. It is a movement probably long over due and delicate in its nature. It is reflected by the recently created Harvey Nichols Pinterest board 'Minimises'. And for all of you beset by a simple approach to things there is James Wallman's Stuffocation, which is a fantastic read and examination of our lifestyles.
Simplicity in our personal style does offer fresh unburdened choices, yet it is important to keep a little bling, tat or brashness to align your true self with this zeitgeist. (Been wanting to use zeitgeist for ages!) What say you folks on this new taste for fashion?
Alexa Chung at AG launch embodying the look